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Creating a superior customer experience is key to strengthening the competitiveness of a hotel establishment. A guarantee to achieve this added value is to improve the technological offer. And one of the most effective ways to do it is through IPTV solutions for hotels. You want to know why? Keep reading.

The conclusions of the last Study on the implementation and use of technology in the hotel sector, carried out by ITH in collaboration with Cerium, corroborate the great importance that most clients give to the technological services offered in the hotels where they stay.

For example, travelers say they "would be willing to increase their hotel spend by 25,5% if their technology demands are met." And more specifically, "51,5% of customers consider it important or very important to have IPTV solutions - Smart TV in the rooms". Haven't you joined the television of the future yet?

 

Discover Cerium IPTV 

Turn your hotel's TV into a tool for loyalty, communication and sale of products and services. 
Cerium IPTV

 

What is it and how do IPTV solutions for hotels work?

IPTV is the English acronym for Internet ProtocolTV (in Spanish, Television by Internet Protocol-IP). This system basically consists of creating a private and direct network between the operator that offers the channels and the user. Both the different channels and the multimedia services are transmitted on demand and the operator reserves part of your bandwidth for IPTV.

In the case at hand, IPTV platforms for hotels, television also becomes a platform for communication and interaction between the hotelier and his guest. Specifically, it is possible to direct messages focused on communicating services or increasing direct sales, offering a superior experience in the hotel room.

Why should you implement an IPTV service in your hotel?

An IPTV service has a very positive impact on the hotel sector, being extraordinarily valued by users because it allows reception of: an endless number of television channels, including international channels, streaming, video on demand and even video games. As we have mentioned, internal channels of the hotel can also be implemented to promote its services, events and offers; along with information about the city, the weather and other services outside the hotel.

Advantages of an IPTV system

Make your clients feel at home

An IPTV solution for hotels notably reinforces the quality of the hotel's service offering, connecting with the current demands and needs of an increasingly demanding type of guest, who aspires to feel at home. With this system, the customer can enjoy the same or more content than when he is in his own home, with maximum speed and playback quality.

  • Customers can enjoy a wide range of channels in high resolution with the content that most interests them at all times: programs in their own language, news from their country, broadcasts of their favorite teams, etc.
  • The offer of an IPTV is not limited to television channels, you can also rent movies, series, documentaries and even play your favorite video game.
  • IPTV technology not limited to entertainment, it can also serve as a support to the guest in issues related to your work: watch videos or photos, review presentations...
  • Help that the client knows the hotel better: location of the facilities, additional services, with their conditions and prices, discounts and special offers, etc.
                             iptv solution for hotels from Cerium
  • The guest travels with his own contents. She wants to start watching an episode of her favorite series at her house and finish watching it at the hotel. Through an IPTV we can also offer Chromecast or Casting services so that the client can enjoy from his room streaming platforms such as Netflix or HBO. All this comfortably and, above all, safely.

 

Enjoy a new interactive communication channel with your guests

The implementation of an IPTV television system has a very positive impact on the hotel's additional sales: paid services such as spa sessions, massages or beauty treatments, organization of work meetings and other events, etc.

                     Room service iptv solution for Cerium hotels

In this sense, it is possible to create a corporate IPTV broadcast channel in which to launch marketing actions, direct sales and communication with customers:

  • Give welcome messages personalized
  • Communicate services and give visibility to offers and promotions of the hotel.
  • Promote all types of direct hotel sales and even carry out the transaction directly through IPTV.
  • Conduct surveys to collect customer feedback and obtain information about the interests and preferences of guests, as well as errors and areas for improvement.

 

Why offer the best IPTV service through GPON networks

A sistem GPON, English acronym for Gigabit-capable Passive Optical Network (in Spanish, Optical Network with Gigabit Capacity), can be defined as a telecommunications access technology that uses fiber optics to reach the end customer directly, replacing copper wiring or wireless technologies. In addition, it simplifies and integrates all the telecommunications services of the hotel, bringing them to each room through an FTTR (Fiber To The Room) infrastructure.

Given the growing volume of data that is managed in IPTV systems and, considering the scalability of this technological solution, it is interesting to build this service through an infrastructure of fiber optic networks. Thanks to this, we guarantee a greater bandwidth and we can easily integrate both the IPTV service and other high-value services such as: CCTV, VoIP, VOD, Casting, Wi-Fi or home automation; all through a single fiber optic cable.

 

It may interest you: What is GPON and what benefits can fiber optics bring to your hotel

On the other hand, one of the advantages of this technology compared to that of conventional wiring such as UTP, is that it guarantees significant savings in terms of infrastructure maintenance or reduction of internal management work for the systems team. You will enjoy fewer breakdowns and a safer infrastructure that is prepared for everything to come.

 

GPON E-BOOK

 

 

 

Cerium and IPTV

En Cerium we are dedicated to the integration of high technology for the hotel sector and one of the services we provide are the IPTV systems, a leisure and communication solution that places the television service for hotel guests at a higher level.

We put all the means so that the client can watch television from his hotel room as if he had not left home. With many customization options so that each guest can see what they want, when they want it and with the highest quality.

We make the television of the future a reality with the new hospitality concept, turning the television in the room into an interactive vehicle with innumerable multimedia options.

 

IPTV solution for Cerium hotels in Fitur

                                                                                             IPTV Cerium in Fitur 

Maybe you are interested: Cerium Presents at Fitur its technological innovations for the hotel of the future

 

In short, through the IPTV system we provide the guest with a differential service; In addition, hotels can communicate with customers through television in a personalized way, reinforcing their brand image and directly promoting and selling their own products and services.

 

 

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